POOM Agency & Founder Projects

Founder Project in 2023-24

Founder Role: Senior Global Brand Marketing Manager, Fragrance

Scope: Global Brand Marketing 360 & GTM Strategy of NEW Fragrance Category

Project: Working closely with Brand Founder, Charlotte Tilbury, and cross-functional teams to lead the strategy and execution of the global launch of NEW fragrance category, and collection; Charlotte’s Fragrance Collection of Emotions